La Plaça
ART DIRECTION
GRAPHIC DESIGN
MOTION GRAPHICS
Squares are consciously designed spaces, but at the same time are filled with people, experiences, stories and opinions.
At the very begining of each chapter, the guest paints the floor, defining the zone in the square where the interview is going to take place.
That’s why we decided to mix the Helvetica typeface (design, functionality, sobriety) with
strokes and hand painted letterings (that reminds us about the circle that the guests paint on the floor; but also evoke the idea of imperfection, emotion and personality).
Salvador Sunyer
PRODUCTION
Elsabeth
DIRECTED BY
Macià Florit
GRAPHIC ART DIRECTION & ANIMATION
Josep Prat Sorolla