Josep Prat Sorolla Josep Prat Sorolla Josep Prat Sorolla


Ajuntament de Barcelona
Sant Jordi 2022

ILLUSTRATION
ANIMATION & MOTION GRAPHICS

 Illustrations and animations for Barcelona’s Sant Jordi Campaign (Saint George’s day), one of the most festive days of the year in Catalunya.
Each April 23th, people give away roses and books to their loved ones. 

The illustrations are a celebration of this tradition, an explosion of joy, specially because after two years of COVID restrictions, the festivity went back to «normality» again.


ILLUSTRATION & ANIMATIONJosep Prat Sorolla

GRAPHIC DESIGNArauna 131

CREATIVE DIRECTION
AJUNTAMENT DE BARCELONANacho Padilla



Versió animada del cartell.
Vam seleccionar 3 moments de l’animació i els vam utilitzar com a cartells alternatius que acompanyaven al cartell principal, donant així varietat a la campanya.


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